Inside: Kidding Around’s Jordan shares her family’s experience at LEGO® Discovery Center in Atlanta. Read her review, with tips on what to expect and how to make the most of your visit to LEGO® Discovery Center Atlanta!
If you love LEGO’s, then you have to add LEGO® Discovery Center Atlanta to your bucket list! This experience was epic and our family will definitely go back to visit soon! My children are LEGO fanatics. They are ages 7 and 9 and this was the perfect birthday weekend activity. It’s roughly 2-3 hours from the Upstate in South Carolina, making it a perfect day trip destination or weekend getaway!
Watch! Our Visit to LEGO® Discovery Center
Where Is LEGO® Discovery Center?
LEGO® Discovery Center is located at Phipps Plaza. This plaza is in the Buckhead Atlanta area which is about 20-minutes from downtown Atlanta. We stayed at the Embassy Suites Hotel which was directly across the street from Phipps Plaza. This area was really nice and the traffic wasn’t heavy like it tends to be closer to downtown Atlanta.
When you pull up to Phipps Plaza, you can either park yourself or pay the $10 valet fee to have them park your car. We had zero issues parking ourselves as it was a Sunday and not busy at all. If you enter the mall at the front main entrance, you’ll need to find an elevator or escalator and go to the third floor of the mall. This is where you’ll find LEGO® Discovery Center.
What to expect at LEGO® Discovery Center Atlanta
We purchased the Behind The Brick VIP tickets so we were able to arrive at 9:30 am for our tour of the center. If you don’t purchase the VIP tour, you can arrive at their opening time which is 10 am. You can purchase tickets in the lobby or online in advance (we did) to ensure you get entry on the day you want to visit. Everything is LEGO-themed and it is so neat!



Since we did the Behind the Brick VIP tour, we did get to take a preview of the entire center with Master Builder, Elizabeth. She was incredible and taught my kids SO much about LEGO’S and all being a Master Builder entails. Her knowledge and passion for building was well worth paying extra for a VIP experience.
This ticket also included a private building class where my kids got to build a LEGO picture frame. When you purchase a regular admission ticket, you get to explore the center on your own. There are several different areas to explore.
9 Fun Attractions at LEGO® Discovery Center Atlanta
1. Build Your Own Minifigure
You will start your adventure by building your own minifigure to take with you throughout the center. This little figure is totally customizable and you can take photos with it throughout the center.
2. Kingdom Quest
As you venture into the center, you can take a ride on Kingdom Quest. This ride is really fun and it is not scary. You get into a cart with your family and shoot targets as you move throughout the ride. The object is to shoot enough targets to help the princess escape. Note: Inside this ride is dark, but not scary. It also does not move fast. No flash photography on this ride, please!
3. Virtual Reality Coaster
Take a virtual reality coaster ride on The Great Lego Race. This virtual reality ride is really fun and my kids did it twice they loved it so much. This is including in some tickets or you can add it on to regular admission.
4. Miniland
Miniland is an entire room that is a replica of downtown Atlanta. Everything from Truist Park to the iconic skyline is built solely out of LEGOS. When they first open the center each morning, the LEGO city is still asleep so all the buildings are lit up. Then we daylight comes, slowly the city begins to wake up. This was incredible!
5. DUPLO® park
DUPLO® park is the perfect destination for the smallest visitors. It really looks like the DUPLO® Legos which I thought was so cool. There is a play zone as well as soft/hard blocks. You can even take a ride on the merry-go-round in the center of the park. My kids didn’t play in this area as they were too old.
6. Build Adventures (Create and Test Area)
This area features tons of legos and different race tracks to test your car out on. You can even race your car down a volcano!
7. 4D Cinema
The cinema offers multiple movies featuring your favorite LEGO characters! Photos/videos are not allowed during the movie. We didn’t watch the movie because my kids were not interested in the one they were showing that day.
8. Pirate Adventure Land Playground
This playground was so neat! My kids spent a lot of time here exploring the pirate ship and even raising the flag! It features a slide, climbing areas, and more! It is the perfect place for kids to burn off some energy!
9. Spaceship Build & Scan
At this area you can build your own spaceship with legos, sit it inside the scanner bay, and then watch as it zooms on screen. You can steer your spaceship and watch it soar through the planets. My kids really enjoyed this!
Your Trip to LEGO® Discovery Center Atlanta
Cafe
The cafe has a full menu of snacks and drinks to enjoy. They also serve Starbucks coffee. If you’re not in the mood for the cafe, right outside of the Discovery Center in the mall you’ll find several places to eat.
Gift Shop
Once you’re done playing and exploring, you can exit through the LEGO shop. You can only enter the center once so be sure you’re ready to leave and shop before exiting. They have tons of LEGO sets and accessories to choose from. We purchased a giant lego set, coffee cup, and keychain. The prices were typical LEGO prices.
Before you hit the road, purchase your tickets ahead of time. You’ll pay more at the door.
Plan Your Trip
LEGO® Discovery Center Website
3500 Peachtree Road NE
Atlanta, GA 30326
404.848.9252
LEGO® Discovery Center: Week: 10 am – 5 pm (last entry at 3:30 pm) Weekend: 10 am – 6 pm (last entry at 4:30 pm)
LEGO® Store: 10 am – 8 pm
Hours can vary by date, so check the official Opening Times page before you go.
Quick Facts: LEGO® Discovery Center Atlanta
- Location: Third floor of Phipps Plaza in Buckhead, 3500 Peachtree Rd. NE, Atlanta, GA 30326
- Best for: Kids ages 3 to 10. Adults must visit with at least one child (17 or under), except during scheduled Adult Nights
- Tickets: From $24.99 online and from $27.99 on the day. Annual passes are $69
- Hours: 10 am – 5 pm, last entry 3:30 pm (hours can vary by date)
- Parking: Free self-parking at Phipps Plaza; standard valet is $10
- Time to allow: The center says a typical visit takes 2-3 hours
- Good to know: No re-entry once you leave, no outside food or drinks (except for babies or kids with food allergies), and guests must be at least 40 inches tall to ride The Great LEGO® Race VR Experience
- Contact: 404-848-9252
Tickets to LEGO® Discovery Center Atlanta
- They have four different ticket options
- Regular admission: Online tickets start at $24.99 (from $27.99 on the day)
- Regular admission + Virtual Reality + Digital Photos: Online tickets start at $31.99 (from $34.99 on the day)
- Regular admission + Virtual Reality + Lego mini build + Digital Photo: Online tickets start at $36.99 (from $39.99 on the day)
- Regular admission + VIP Experience Behind the Brick + Snack pack + Private building experience + a Great LEGO® Race VR ticket for each child + more: Online tickets are $49.99 per child (ages 6+) and $27.99 per adult (18+)
Purchase tickets on the LEGO® Discovery Center Atlanta website.
LEGO® Discovery Center Atlanta FAQ
How much are tickets to LEGO® Discovery Center Atlanta?
Regular admission starts at $24.99 per person when you book online in advance and from $27.99 on the day. Prices vary by date and time.
What ages is LEGO® Discovery Center Atlanta best for?
The center says it is designed for children ages 3 to 10. Adults must be accompanied by at least one child, and all children must be accompanied by an adult.
How long should we plan to spend there?
The center says a typical visit takes 2-3 hours, and you can stay as long as you like once inside.
Is parking free at Phipps Plaza?
Yes. Self-parking at Phipps Plaza is free, and standard valet parking is $10.
Can we leave and come back later?
No. Re-entry is not permitted without purchasing another admission ticket.
Can we bring our own food?
Outside food and drinks are not allowed, except when caring for babies or children with food allergies. Snacks and drinks are available at the LEGO® Café.

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Has your family ever visited LEGO™ Discovery Center Atlanta?









































I’ve taken my children there and they loved it!